02/08/2018 11:28

How Do You Identify Emerging Leaders?

In your organization, you work with many different personalities, diverse cultures, and a variety...


01/09/2018 12:00

Supervisors Can Create Team Leaders With 5 Steps

New Supervisor? Training team leaders on your watch can happen. How should you get started?...


12/09/2017 19:21

Optimizing Marketing Campaigns and Strategies

You are all digital now. Way to go. Have you optimized your internal organization contacts?...


11/10/2017 15:07

Email Campaigns: Segment for Results

Time to think about your next email campaign.  Segment your customers into groups based on...


10/08/2017 12:19

A New Dimension To Your Business Strategy; Customer Persona Demystified, Defined, Developed

What is your business strategy? Start with your customer strategy, Then, evaluate your campaign...


09/10/2017 12:36

Email Campaigns: Brainstorming with Segments

Wondering what to do next to drive sales? Gather your team that knows your business best. Pick...


08/10/2017 11:08

Email Campaigns: When do I hit send?

There is an art to sending an email campaign. Plenty of studies are available on the best time of...


07/07/2017 15:56

Email Campaigns: Sounding Tired!

Do you feel far removed from your customers? Is your email campaign sounding tired? Does it no...


04/10/2017 15:13

Email Campaigns: Segmenting for Dollars

If you are new to segmenting your email campaigns. See my previous blog segmenting by last...


03/10/2017 15:21

Email Campaigns: Segmenting for Seasonal Sales

Time to clear the seasonal items in your stock. Email campaigns can drive results for seasonal...



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